Omxoor Auto Group’s Oxmoor Mazda renovation underway!

Oxmoor Auto Group’s Oxmoor Mazda is currently investing in Louisville!

Out with the old, in with the new.
You might have noticed recently that a good portion of the Oxmoor Mazda showroom, at 7913 Shelbyville Road, just east of Oxmoor Center, has been torn down.
A large video screen, an updated customer lounge and a merchandise boutique are planned as part of the overhaul of Oxmoor Mazda.
A large video screen, an updated customer lounge and a merchandise boutique are planned… more

A large video screen, an updated customer lounge and a merchandise boutique are planned as part of the overhaul of Oxmoor Mazda.

It’s not closing. Rather, the demolition has taken place to make way for an all-new showroom — which should be open by summer if everything goes as planned.
It will be a brand new building, from top to bottom, said Bob Gunnell, who owns Boxcar Strategies LLC, a public relations firm hired by dealership owner Oxmoor Autogroup. The only part of the old building that’s left standing is a garage, he said.
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The dealership is still open amid the construction work as Oxmoor Mazda has moved its office into a modular building onsite.
Two Louisville-based companies, VBN Architects Inc. and Prodigy Construction Corp. Inc., have been tapped for the project. About 35 jobs are expected to be created with the expansion. Gunnell declined to disclose the project cost or to say whether Mazda Motor Corp. has put any money up for the reconstruction.
But Gunnell said Oxmoor Autogroup initiated this effort. Its management wants the dealership to have the latest technology and features. A large video screen, an updated customer lounge and a merchandise boutique are planned as part of the overhaul.
“This thing is going to have dynamic curb appeal,” he said.
The group decided it was time to update the dealership as it rolls out a new advertising and branding initiative. “They have a new brand that they’re building, which is ‘locally owned, community driven and family operated,’ ” Gunnell said. The slogan will appear on new advertisements and dealership materials.

I asked whether that message was developed to capitalize on the fact that close competitor Sam Swope Auto Group LLC recently sold most of its assets to a Florida firm, Automotive Management Services Inc.
It wasn’t, Gunnell said. The new campaign was under development even before that deal was announced.
Gunnell said he did not know the size of the newly constructed space.

The showroom that was torn down previously housed a Range Rover dealership. Oxmoor Auto Group purchased it in the mid-2000s and it spent some time as a Hyundai showroom before opening as a Mazda dealership. With this expansion project, all of Oxmoor Auto Group’s dealerships are fairly new and up to date, Gunnell said.
Oxmoor Auto Group also deals in Chryslers, Jeeps, Fords, Lincolns, Toyotas and other brands. All of its dealerships are on Shelbyville Road, and it has a collision center in the Bluegrass Commerce Park in Jeffersontown.
Oxmoor Auto Group sold or leased 7,212 new cars in 2014, according to our most recent New Car Dealers list, published in April 2015. That made it the second largest auto group in the area, behind Sam Swope Auto Group.
David A. Mann covers these beats: Restaurants, beverage industry, manufacturing, distribution/logistics, unions.

Get Contact Information for Oxmoor Auto, Inc.


Oxmoor Auto Group’s Oxmoor Mazda6

Mazda6 in Louisville, KY


Mazda Mazda6s available in Louisville, KY at Oxmoor Mazda

28/40 MPG184 HPINFO

OVERVIEWOxmoor Mazda is a premier full service dealership in Louisville, Kentucky with a stunning selection you’re going to love! Right now, a great choice is the elegant new Mazda6. The Mazda6 boasts sculpted curves, an athletic style, and eight exciting colors to choose from. As soon as you sit in the driver’s seat, you’ll notice it’s stylish interior layout and superb attention to detail. Finally, with several outstanding awards to its name, including a Car and Driver 10 Best Award for 2015, it’s easy to see why the Mazda6 is, pound for pound, one of the best values on the road today.

Lease a new Mazda Mazda6 at your local Louisville, KY Mazda dealership.

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  • Mazda 2015 Mazda Mazda6


  • Mazda 2015 Mazda Mazda6


  • Mazda 2015 Mazda Mazda6


2015 Mazda Mazda6 Features


  • Adaptive Front Lighting System
  • Bluetooth Hands-Free Phone and Audio Capability
  • Dualzone Automatic Climate Control System


  • Moonroof with One-Touch Open
  • Bose Centerpoint Surround Sound System
  • Navigation System


  • Radar Cruise Control
  • Lane Departure Warning System
  • Smart Brake Support with Collision Warning

Available Colors


  • Mazda Mazda6s available in Louisville, KY at Oxmoor Mazda
  • Mazda Mazda6s available in Louisville, KY at Oxmoor Mazda
  • Mazda Mazda6s available in Louisville, KY at Oxmoor Mazda
  • Mazda Mazda6s available in Louisville, KY at Oxmoor Mazda

Test Drive the 2015 Mazda Mazda6
Louisville, KY | Elizabethtown, KY | Clarksville, IN

At Oxmoor Mazda, we make it incredibly easy to get into the car you’ve been looking for. You can apply for financing, estimate payments, and get a value on your trade all from the comfort of your own couch. Then, if you have any questions, just give us a call or stop by for an exciting test drive at Oxmoor Mazda in Louisville, KY!

Sales: 502-442-7139

Oxmoor Mazda
7913 Shelbyville Road Louisville, KY 40222

2015 Mazda Mazda6 Service & Parts

Give your car the expert attention it deserves at the Oxmoor Mazda parts and service center. Whether it’s a simple oil change or multi point engine inspection, our certified technicians understand your vehicle and will have you back on the road in no time. Visit us today or click the button below to schedule an appointment now!
Service: 502-442-7132
Parts: 502-442-7132



Dealership Hours
Mon – Sat 9:00am – 8:00pm
Sunday 12:00pm – 6:00pm
Service Center
Mon – Fri 7:30am – 6:00pm
Saturday 8:00am – 4:00pm
Sunday Closed

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Military Discounts on Cars in Louisville, KY!

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New Car Military Discounts in Louisville KY Are you a proud service member of the United States Armed Forces? If so, you may qualify for military discount on vehicles in Louisville, KY with the Oxmoor Auto Group ! These discounts include the Oxmoor Mazda Military Bonus Cash Program , the Hyundai of Louisville Military Discount Rebate Program , the Oxmoor Toyota of Louisville Military Discount Program , the Oxmoor Hyundai Military Discount Program , and the Oxmoor Chrysler Dodge Jeep Ram Military Discount Program . Contact one of their conveniently located six dealerships today for more information.

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